The famous line in the movie “Field of Dreams” goes, “If you build it, he will come.” Your users may come to your new technology platform because they have no choice, but will they know what to do once they’re there? You can design and build the best system out there, but if your users, your people, fail to adopt the system, you will not achieve your intended business results. Time and time again, analyst studies point to user adoption as being THE critical success factor for a technology implementation to reach its intended objectives.

In this episode, Neil Cucuzzella, Vice President of Enterprise Technology Adoption (ETA) at GP Strategies, shares some critical insight and practical applications for optimizing your organization’s next technology implementation and adoption.